A showcase of our
research excellence

Mapping Student Decision-Making Journeys Through In-Depth Qualitative Research

FEATURED STORY

Qualitative

Mapping Student Decision-Making Journeys Through In-Depth Qualitative Research

Why do students really choose a university? Discover hidden decision drivers shaping enrollment, engagement, and retention strategies.

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Trending Stories

Evaluating Premium Blender Sales Experiences Through In-Store Mystery Shopping

Mystery Shopping

Evaluating Premium Blender Sales Experiences Through In-Store Mystery Shopping

February 2026

Refining Salty Snack Brand Positioning Through Global Consumer Focus Groups

Focus Groups

Refining Salty Snack Brand Positioning Through Global Consumer Focus Groups

February 2026

Shaping Global Women’s Health Concepts Through Virtual Focus Group Insight

Consumer health insights

Shaping Global Women’s Health Concepts Through Virtual Focus Group Insight

February 2026

Evaluating Premium Blender Sales Experiences Through In-Store Mystery Shopping

Mystery Shopping

Evaluating Premium Blender Sales Experiences Through In-Store Mystery Shopping

February 2026

Refining Salty Snack Brand Positioning Through Global Consumer Focus Groups

Focus Groups

Refining Salty Snack Brand Positioning Through Global Consumer Focus Groups

February 2026

Shaping Global Women’s Health Concepts Through Virtual Focus Group Insight

Consumer health insights

Shaping Global Women’s Health Concepts Through Virtual Focus Group Insight

February 2026

Enabling CSA-AKI Awareness and Medical Communication Optimization Through Physician Insight

Qualitative Research (IDIs)

Enabling CSA-AKI Awareness and Medical Communication Optimization Through Physician Insight

February 2026

All Stories

Enabling CSA-AKI Awareness and Medical Communication Optimization Through Physician Insight

Qualitative Research (IDIs)

Enabling CSA-AKI Awareness and Medical Communication Optimization Through Physician Insight

February 27, 2026

Understanding Patient Decisions in Healthcare Provider Choice

Qualitative Research (IDIs)

Understanding Patient Decisions in Healthcare Provider Choice

October 8, 2025

UK Mothers’ Insights on Baby Food Pouches & Nutrition Choices

Digital Diaries & Bulletin Boards

UK Mothers’ Insights on Baby Food Pouches & Nutrition Choices

October 6, 2025

Uncovering Operator Needs in Food Warming Utensils USA Industry Insights

Qualitative Research – Focus Groups

Uncovering Operator Needs in Food Warming Utensils: USA Industry Insights

October 6, 2025

Flavor Preference Evaluation for a Vitamin Drink Supplement

Product Taste Testing

Flavor Preference Evaluation for a Vitamin Drink Supplement

September 11, 2025

Multi-Country Digital User Study on Creative Software Subscriptions

Digital User Study

Multi-Country Digital User Study on Creative Software Subscriptions

September 5, 2025

Pizza Crust Operator Insights B2B Food Service Case Study

Market Entry

A B2B Food Service Research Comprising Pizza Crust Operator Insights

August 20, 2025

Generational Skincare Insights Case Study Beauty Research

User Attributes

Multi-Generational Skincare Consumer Behavior Study - Online Ethnography & In-Home Interviews

August 20, 2025

Real-World Insights for Feminine Hygiene Launch in China

Product testing

Feminine Hygiene Product Launch Insights in China

July 24, 2025

Global Perspectives on Migraine Treatment Physician Insights on Product X

Communication strategy

Global Perspectives on Migraine Treatment: Physician Insights on Product X

July 17, 2025

Consumer Pulse in Digital Wellness Fitness Tracker Adoption in the UK

Consumer insight-led strategy

Consumer Pulse in Digital Wellness: Fitness Tracker Adoption in the UK

June 30, 2025

Unlocking Specialist Insight in Ulcerative Colitis Care in the Netherlands

Specialist Insights Study

Unlocking Specialist Insight in Ulcerative Colitis Care in the Netherlands

June 30, 2025

Optimizing Flavor Acceptance for Functional Beverages: Consumer Feedback on Reformulation in Canada

Product Testing

Optimizing Flavor Acceptance for Functional Beverages: Consumer Feedback on Reformulation in Canada

June 20, 2025

Driving Product Optimization Through Central Location Testing UK Consumer Insights for Salty Snacks

Consumer Behavior

Driving Product Optimization Through Central Location Testing: UK Consumer Insights for Salty Snacks

June 20, 2025

Capturing Oncology Perspectives to Elevate mTNBC Communication Strategy in Asia

Communication Strategies

Capturing Oncology Perspectives to Elevate mTNBC Communication Strategy in Asia

June 16, 2025

Driving Physician-Centered Migraine Therapy Choices Across Global Markets

Perception Study

Driving Physician-Centered Migraine Therapy Choices Across Global Markets

June 16, 2025

Enabling Oncology-Nephrology Breakthroughs Through Specialist Insight

Clinical insights

Enabling Oncology-Nephrology Breakthroughs Through Specialist Insight

June 16, 2025

Case Study Healthcare Study of Qualified Physicians for a Worldwide Pharmaceutical Company

Healthcare Study

Case Study: Healthcare Study of Qualified Physicians for a Worldwide Pharmaceutical Company

February 27, 2025

Case Study Decision-Making Study for a Global Hospitality Brand

Consumer Insights

Case Study: Decision-Making Study for a Global Hospitality Brand

February 27, 2025

Case Study Consumer Study for a Major Shoe Manufacturer

Consumer Study

Case Study: Consumer Study for a Major Shoe Manufacturer

February 27, 2025

Case Study ConsumerB2B Behavioral Study for a Retail Company

Retail

Case Study: Consumer/B2B Behavioral Study for a Retail Company

February 27, 2025

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