Social & Rural research is about measuring, describing, explaining and predicting social and economic phenomena.

 

Social & Rural research explores:

• Social and Economic Structures
• Social Attitudes
• Values and Behaviours
• The factors which motivate and constrain individuals and groups in society

Market Xcel collect data using the methods of social & Rural research such as social surveys, focus groups, in-depth interviews and case studies. Market Xcel has the capabilities to undertake social research projects across a wide spectrum.

• Health & Nutrition
• Population & Family Planning
• Education
• Women Empowerment
• Agriculture/ Land usage
• AIDS/Pulse Polio/Kalazaar
• Social Marketing
• Income/Employment Generation